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DuraSilk 3.10 ROAS, up from 2.07

Channel
Google ads
Business
Hair care
Starting point
Already running
Before2.07 ROAS on $4,174 a month
After3.10 ROAS, spend down 28.9%
  1. 01

    Where they were

    DuraSilk was at 2.07 ROAS. They spent $4,174 a month inefficiently.

  2. 02

    What we changed

    We used a mobile-first strategy. We paused underperforming campaigns.

  3. 03

    What happened

    ROAS rose to 3.10. Spend fell 28.9% and conversions grew 21.5%.

The numbers, as the account shows them.

Screenshots from the accounts we worked in. Select one to see it full size.

DuraSilk: before picture 1
Before
DuraSilk: after picture 2
After
DuraSilk: after picture 3
After
DuraSilk: after picture 4
After
DuraSilk: after picture 5
After
DuraSilk: after picture 6
After
DuraSilk: after picture 7
After
DuraSilk: after picture 8
After

More results

Google ads

Body scan clinic

Dexafit Scottsdale

6.2 ROAS, Search at 17.51

Before: 1.59 ROAS, losing money

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Google ads

Wellness

Green Helpers

3.16 ROAS with Shopping

Before: Tracking showed €1 conversions

Read the case
Meta and Google ads

Local services

SalonPLEX

$38.31 cost per lead, 11 leads

Before: Needed leads under $400 each

Read the case

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